It is statistically proven that social media is important part of any business. The social media trends are increasing day by day and helps to hit more progress. More Companies are adopting the remote style of working, It is proof that the time spent by someone on social media daily is increased by 43% reported by Smart Insights.

Businesses are also shifting their focus towards social media strategies, one of the biggest reasons, is that more than half the world’s population are using some form of social media. And now it become a great opportunity for the business to get their products, services and to reach the potential target audience.

At the same time, the businesses have to manage the different social media platforms, and social media management tools that not only help the businesses to manage their presence on different platforms but also helps in better decision making that drives a business to large scale.

It is sometimes difficult for small-scale businesses, those are operating to limited employees. So, it is important to use the best tools out there, we have listed out the top 10 Social Media Management Tools that will let the businesses expand their reach across all the possible social media platforms and networks.

Sprout Social

Sprout Social is one of the social media tools that is designed for agencies and medium-sized businesses. Its features include listening, publishing, engagement, and analytics across all major social media platforms. Sprout Social also offers one of the longest free trials. It has some other top features like smart search, excellent reporting, publishing tools, streamlined messages. One of the best features that you’d expect from a tool is its statistics for each post.

Sprout Social offers a price ranging from $99 to $249 per month.

Eclincher

Eclincher is a complete package of social media marketing and customer support tools for marketing agencies and businesses. This tool allows the users to manage all of the social media handles in one place. Some of its main features include content curation, analytics dashboard and reports, scheduling posts, engagement with social inbox and live social feeds, mobile app, publishing automation, keywords, and hashtags monitoring, and 24/7 support. It usually supports every social media network and connects to a large number of resources.

Eclincher offers a price ranging from $59 to $219 per month.

Hootsuite

Hootsuite is a good choice for beginners on social media management. It has a user-friendly platform when comes to scheduling social media posts. Some of its prominent features include Activity Dashboard, Alerts / Escalation, Analytics/ROI Tracking, Automated Publishing, Audience Targeting, Automated Scheduling, Campaign Analytics, Competitive Analysis, Content Creation, Customer Experience Management. These are the best features that make it the best choice for beginners.

It may cause inconvenience sometimes due to little bugs that may come around while integrating it with all other platforms, it lacks in having a social inbox or influencer search.

Hootsuite offers a price ranging from $29 to $599 per month.

Loomly

Loomly is mostly suited for large team collaboration because it offers plans for teams of up to 26 people. Loomly is well known for branding and content creation.

Its features include Activity Tracking, Advertising Management, Automated Publishing, Automated Scheduling, Campaign Scheduling, Collaboration Tools, Content Management.

If we compared to other tools, loomly isn’t a fully integrated tool as of yet. It lacks some features like listening and monitoring.

Loomly offers a price ranging from $34 to $332 per month.

Agorapulse

Agorapulse is best suited for larger-sized enterprises. Agorapulse offers seamless integration with other social media networks. It also includes a CRM database with which you can track and update a list of followers. Its data is exportable to excel, unlimited, and vibrant PowerPoint analytics reports. Its features include Access Controls/Permissions, Activity Dashboard, Activity Tracking, Approval Process Control, Benchmarking, Calendar Management, Campaign Analytics, Competitive Analysis, Contact Management, Conversion Tracking.

Agorapulse offers a price ranging from $79 to $399 per month.

Falcon.io

Falcon.io is a social media management tool and its features include Activity Tracking, Advertising Management, Audience Targeting, Automated Publishing, Automated Scheduling, Benchmarking, Brand Guidelines, Brand Management, CRM, Calendar Management, Campaign Analytics.

It also provides a content calendar that allows you to plan activities and create content in collaboration with other marketing teams.

Buffer

Buffer is a user-friendly and social management tool. It is the best social media management tool for small businesses that have few employees and that need a budget-friendly management tool.

It has some unique features like planning and scheduling an Instagram post or creating and saving hashtags. It offers a 14-day free trial without any credit card. Some of its features include Multi-Account Management, For Small Businesses, Data Visualization, Data Import/Export, Content Management, Post Scheduling, Performance Metrics, Reporting/Analytics, Social Media Monitoring, Social Promotion.

Buffer offers a price starting from $15 to $399 per month.

Sendible

Sendible is one of the best digital solutions that is designed for digital agencies. It houses 20 built-in integrations to different social networking sites and blogs. It is the best management tool for businesses that need an end-to-end digital solution with a CRM. Its features include Automated Publishing, Automated Scheduling, Campaign Analytics, Collaboration Tools, Competitive Analysis, Workflow Management, Third Party Integrations, Template Management, Social Promotion.

Sendible has a CRM that allows users to communicate and interact in real-time.

Sendible offers a price starting from $29 to $299 per month.

Oktopost

Oktopost is the social media management tool dedicated to B2B marketing. Oktopost is an all-in-one tool designed to manage, monitor and analyze all social media activities. Its features include Communication Management, Contact Management, Commenting/Notes, Content Library, Customer Database, Customer Engagement, Dashboard, Data Visualization, Employee Database, Influencer Tracking.

It supports multi-account, multi-platform conversion tracking.

Zoho

Zoho stands out as a CRM that customers can use to manage the different aspects of their business. It works with all major social media platforms and can be integrated easily with them. It also offers to manage your emails, accounting, and social media networks all in one place.

Its features include Accounting Integration, Activity Tracking, Buyer Management, CRM, Calendar Management, Campaign Management, Website Integration, Web-based Deployment, Trend Analysis, Third Party Integrations.

Zoho offers a price starting from $10 to $40 per month.